Olive young BLACK FRIDAY 3D Character & KV
CJ oliveyoung
2025
We developed the key visuals and 3D assets for Olive Young's flagship promotion, ‘Olyoung Black Friday.’ To breathe new life into the existing character ‘Fry,’ which lacked a variety of poses and expressions, I transformed it into 3D. During this process, I focused on preserving the character’s simple yet adorable charm while emphasizing the unique depth and details of 3D design. Additionally, I created various poses and expressions for ‘Fry’ to maximize its utility in the promotion and designed a range of accessory assets to further enhance its appeal.
- brand applications
- graphic
3D Character Design
블랙프라이데이 프로모션 기간 동안 활용할 다양한 포즈를 '후라이' 캐릭터에 적용했습니다. 기존 캐릭터의 귀여운 매력을 그대로 유지하면서, 생동감, 입체감, 그리고 디테일을 강조해 3D 캐릭터로 새롭게 구현했습니다.
We applied various poses to the "Fry" character for use during the Black Friday promotion period. While preserving the character's original charm and cuteness, we focused on enhancing its dynamism, three-dimensionality, and detailed features to transform it into a 3D character.
ohSeven
- Executive director Sukyoo Bae
- Project Manager Yunje Park
- Lead Designer Song-yi Gu
- 3D/ Motion Designer Chaeyeon Kim
- Designer Eun Bin Kang, Eun Bin Kim, Hwa Yeon Shin