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Samyang Sugar 100th Anniversary Packaging Set

samyang holdings

2025

Samyang Sugar 100th Anniversary Packaging Set desktop image

To celebrate Samyang's recent 100th anniversary, We designed a retro packaging set for Samyang Sugar. During a time when sugar was a rare commodity, people expressed their gratitude by gifting Samyang Sugar to those they cherished. To honor Samyang's centennial, I reinterpreted the brand’s 1970s packaging with a modern twist, conveying the heartfelt meaning of those gifts in a contemporary design.

Samyang Sugar 100th Anniversary Packaging Set 이미지 1 Samyang Sugar 100th Anniversary Packaging Set 이미지 2 Samyang Sugar 100th Anniversary Packaging Set 이미지 3 Samyang Sugar 100th Anniversary Packaging Set 이미지 4 Samyang Sugar 100th Anniversary Packaging Set 이미지 5 Samyang Sugar 100th Anniversary Packaging Set 이미지 6 Samyang Sugar 100th Anniversary Packaging Set 이미지 7 Samyang Sugar 100th Anniversary Packaging Set 이미지 8 Samyang Sugar 100th Anniversary Packaging Set 이미지 9 Samyang Sugar 100th Anniversary Packaging Set 이미지 10 Samyang Sugar 100th Anniversary Packaging Set 이미지 11
  • Executive director Daine Bae
  • Project Manager Yunje Park
  • Lead Designer Song-yi Gu
  • Designer Jinju Kim,  Da Min Sim,  Hye Jin Pyeon,  Chaelin Kim,  Jahee Lee,  None
  • Photography Sungwoong Yoon
samyang holdings