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Veganifect

boostlab

2023

Veganifect desktop image

We have undergone a rebranding for Veganifect, a vegan cosmetic brand. Veganifect is an efficacy-focused vegan skincare brand with a strong emphasis on sustainability. Since its launch, it has proven its efficacy by capturing two best new product awards shortly after its release. To effectively communicate the efficacy of veganism and the value of Veganifect to a broader audience, we have established a design system and solidified our branding through the strategic use of symbols, reaffirming our identity once again.

ohSeven
  • Executive director Sukyoo Bae
  • Project Manager Yunje Park,  Boyeon Yeon
  • Designer Chaelin Kim
  • Photography Sungwoong Yoon
  • 3D/ Motion Designer Chaeyeon Kim
boostlab