bevercity
Sami corp
2022
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Beversity is a brand that offers a variety of delicious beverages to bring joy and relaxation to life in a bustling urban environment. The logo features italicized text combined with angled planes crossing diagonal lines, symbolizing diversity. The deep green brand color is used to maintain a sense of unity across the brand's diverse product offerings.
- interview
- market research
- competitors research
- target analysis
- brand concept
- brand positioning
- brand story
- brand values
- brand identity
- brand mood
- brand applications
- logo
- package
- brand guide
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ohSeven
- Executive director Sukyoo Bae
- Project Manager Song-yi Gu
- Brand Designer Yunje Park, Chaelin Kim, Yujin Oh, Pil kyu Jang
- Package Designer Chaelin Kim, Yujin Oh
- 3D/ Motion Designer Chaeyeon Kim
Sami corp
- Project Manager Hayeon Jo