bevercity
Sami corp
2022
Beversity is a brand that offers a variety of delicious beverages to bring joy and relaxation to life in a bustling urban environment. The logo features italicized text combined with angled planes crossing diagonal lines, symbolizing diversity. The deep green brand color is used to maintain a sense of unity across the brand's diverse product offerings.
- interview
- market research
- competitors research
- target analysis
- brand concept
- brand positioning
- brand story
- brand values
- brand identity
- brand mood
- brand applications
- logo
- package
- brand guide
ohSeven worked on Sami corp's bevercity in 2022, covering interview, market research, competitors research, target analysis, brand concept, brand positioning, brand story, brand values, brand identity, brand mood, brand applications, logo, package, brand guide.
ohSeven
- Executive director Daine Bae
- Project Manager Song-yi Gu
- Brand Designer Yunje Park, Chaelin Kim, Yujin Oh, Pil kyu Jang
- Package Designer Chaelin Kim, Yujin Oh
- 3D/ Motion Designer Chaeyeon Kim
Sami corp
- Project Manager Hayeon Jo